Live Runs SAP – behind the Scenes of SAPPHIRE NOW Orlando

by Michael Nüsslein (SAP AG) on May 23, 2013

While creating the Life runs SAP video we experienced first-hand the power of innovation that drives SAP to new levels. The colleagues and the participants showed a tremendous optimism and spirit. Three days were filled with live TV interviews, face-to-face meetings and strolling around the show floor to grab shots of all kinds of demos. SAP co-CEOs Bill McDermott and Jim Hagemann Snabe spoke to major networks such as CNBC, Reuters and CNN to name a few. Highlight of the show were clearly SAP’s engagement in bringing all kind of sports to the fans – NBA, NFL, Formula 1, they all can enhance their performance and create a compellingly new experience for their fans by using top notch SAP HANA to analyze big amounts of data in sub-seconds. We also hosted TV journalists from countries like Costa Rica, South Africa and U.S.A.

All ended so fast that it is still amazing how time flies – truely a real-time experience.

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Teletica, TV Costa Rica, Reports on SapphireNow

by Barry Bishop (SAP AG) on May 18, 2013

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Top Costa Rican reporter Luis Ortiz Chavez reports on the lastest news from SapphireNow Orlando. He dives into mobility, Formula 1 and interviews SAP executive Luis Cesar Verdi. [click to continue…]

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SAP Money APPS

by Barry Bishop (SAP AG) on March 20, 2013

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Mexican tech guru Luis Gyg reports from the Mobile World Congress in Barcelona. Gyg reveals the power of the new SAP Apps. With an in-depth demonstration of SAP’s Financial Fact Sheet providing real-time data and deeper insight into SAP’s customers’ money and predictive analytics for greater efficiency. [click to continue…]

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SAP Smart Soda

by Barry Bishop (SAP AG) on March 20, 2013

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Mexican tech guru Luis Gyg files this report from the Mobile World Congress in Barcelona.
Gyg talks about the power of SAP’s intelligent software to track sales in real-time and to connect consumer smartphones to the vending machines that provide so much pleasure. [click to continue…]

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CeBIT: Let’s share!

March 14, 2013

France-based international TV broadcaster Euronews reported for the first time from the SAP booth at CeBIT 2013.
The report showed off SAP’s In-Memory-Computing software, SAP HANA. Jim Hagemann Snabe, SAP co-CEO, said to Euronews: “It is 10.000 times faster than traditional data-based technology. One example that we are showing is the DNA-analysis where we can now [...]

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Big Data, Brazil and SAP

March 13, 2013
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In the past two decades, Brazil’s economic transformation has been remarkable. On the road to becoming the 7th largest economy in the world, Brazil embraced globalization and technology. Today, Brazil is one of SAP’s biggest markets. So when Brazil’s most watched TV news channel, Globo News, produced a 30 minute documentary on technology and [...]

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Share your Dreams – CeBIT 2013

March 11, 2013

What do a LEGO robot, smart energy for Manhattan and a new internet platform to improve career opportunities have in common? They’re all powered by SAP! At CeBIT, the world’s leading high-tech event, SAP shows how SAP Business Suite powered by SAP HANA helps to re-invent businesses and make dreams become reality.
We published this video featuring [...]

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SAP co-CEO Bill McDermott weighs in on budget Cuts and discusses Football Apps

March 5, 2013
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SAP co-CEO Bill McDermott weighs in on automatic spending cuts, the role of Social and ‘real-time’ in government. McDermott also talks about working with the NFL and the 49ers to develop a scouting solution.

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SAP co-CEO Jim Snabe co-hosting CNBC’s flagship show “Squawk Box”

February 22, 2013
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SAP co-CEO Jim Hagemann Snabe co-hosts the 2-hour TV show, “Squawk Box” Europe with CNBC’s Steve Sedgwick and Karen Tso. Snabe discusses how innovation and the real-time analytics of Big Data is revolutionizing the industrial landscape. He talks in-depth with business leaders and analysts about various industries and the economic outlook for Europe and the [...]

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SAP FORUM Mexico: Acceleration, ForoTV

February 11, 2013
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SAP Forum Mexico is on of the premiere technology events in Latin America. SAP hosts thousands of partners and customers from around the fast growing LATAM market.

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