SAP wows visitors at CeBIT 2012

by Thomas Leonhardi (SAP - Global Head of TV Media Relations on March 13, 2012

IT and software is often talking about technical terms. At CeBIT 2012 SAP decided to show the visitors the impact of SAP in peoples lifes. Be it with the German Sailing Team, sports company Puma or toy producer LEGO.. or the custom-made crazy bikes from PG Bikes. The German chancellor saw a demo, how SAP HANA can help doctors and researchers at university hospital Charité in Berlin to find better and faster therapies for cancer patients. In the year of its 40th anniversary SAP introduced a completely new concept for its CeBIT booth. Watch the video:

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