CNN on McLaren F1 racing team using SAP

September 25, 2012
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Brake pressure, torque, suspension, gas consumption.. in a McLaren-Mercedes racing car are running around 120 sensors, constantly transmitting data. These data are transferred and analysed in real time at McLaren technology center and the technicians can advise immediatly via radio the drivers to change e.g. the motor calibration.

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SAP Traffic Monitor – No More Traffic Jams

September 17, 2012
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Avoiding traffic jams is now possible as SAP offers an app that provides users with information on road conditions in cities, according to this broadcast by leading Mexican TV network, Televisa. This traffic monitor contributes to the 67% of the digital transaction market that SAP manages on a global scale.

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SAP’s Big Push into Mobile and the Cloud

September 12, 2012
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In an interview with Cory Johnson on Bloomberg TV’s ‘Bloomberg West’, SAP co-CEO Jim Hagemann Snabe discusses SAP’s strategy compared with those of its rivals. HANA challenges the long-held idea that data must be stored on a disk – the slowest part of a computer.

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Bill McDermott on impact of real-time data on company strategy

September 11, 2012
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SAP co-CEO Bill McDermott talks to the Financial Times in New York about what he sees happening in the world today with respect to real-time data analysis;

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RBC Loves SAP

September 8, 2012
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On Fox Business Network, anchor Liz Claman, host of “Countdown to the Closing Bell,” interviews RBC Private Client Research Director Janet Engels.
The topic: How to keep clients portfolios safe in turbulent times. The answer: SAP!

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SAP: Software & Hard Numbers

August 24, 2012
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SAP co-CEO Bill McDermott talks live to the Business News Network’s “The Close” about how SAP continues to thrive in a difficult economic environment. The company delivered 25% growth in crisis-hit Europe – McDermott cites SAP’s management of its global portfolio as a factor, and says that strong performance in the northern European nations drives [...]

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SAP co-CEO Confident on Software Growth

August 24, 2012
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In the Wall Street Journal’s “The Big Interview,” SAP Co-CEO Bill McDermott discusses his strategy to navigate through tough global economic conditions, the software giant’s big bets on the euro, mobility and the cloud and how it’s protecting companies around the world from cyber security threats.

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Enslin Tells The Street: SAP Winning with Innovation

August 15, 2012
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In a live video interview with Gregg Greenberg, reporter from thestreet.com, Rob Enslin, President of Global Customer Operations at SAP, tells viewers that SAP success is based on innovation. Enslin says the stock is up because customers are voting with their pocketbooks, buying innovation to be more competitive in a tight economy.

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SAP Innovates in APJ

August 14, 2012
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Steve Watts, President, SAP Asia Pacific Japan (APJ) says innovation is the biggest opportunity driving his company’s growth across the region. He cites mobile, cloud computing and in-memory based technology as major growth engines.

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SAP is on track for 2012, Snabe tells n24 (German)

July 30, 2012
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Sap confirms its ambitious goals for 2012, SAP co-CEO Jim Hagemann Snabe told German business network n24. He said, that the growth is coming from all regions, including Europe, BRIC countries and the U.S. “Companies have strong balance sheets and they are investing in innovation from SAP”, Snabe said. Therefore SAP is very confident to [...]

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